Nostalgia Is Not a Strategy: Rethinking Competitiveness in 2026
Stéphane Garelli, Professor Emeritus at IMD and the University of Lausanne and founder of the World Competitiveness Center, examines how four decades of globalization have given way to a more fragmented, politicized world economy. Drawing on his experience at the World Economic Forum and decades of research on national and corporate competitiveness, Garelli argues that nostalgia for the past is not a strategy, and that diversification, resilience, reliability and pricing power will define which companies succeed in 2026.
