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NFL

News, commentary and analysis about the business of football, chronicling the NFL’s most important people, trends and events. Read more about the Business of Sports.

UFC 306 at Riyadh Season Noche UFC: O'Malley v Dvalishvili

The UFC Is Looking for a Giant Media Rights Deal: 3 Top Contenders

The UFC's current $1.5 billion media rights deal with ESPN is expiring in 2025.
By Brandon Katz
Tom Brady

Is YouTube Really the New TV? The NFL Sunday Ticket Legal Battle May Help Decide

The NFL lost its antitrust suit just one year after YouTube signed a seven-year, $14 billion deal to be the exclusive home of NFL Sunday Ticket. 
By Brandon Katz
Large football stadium pictured at nighttime.

Jeff Bezos Is Reportedly Interested in Buying the Late Paul Allen’s Seattle Seahawks

The Seahawks are one of the few assets remaining in Paul Allen's estate which haven't been sold in recent years.
By Alexandra Tremayne-Pengelly
Jordan Montgomery #48 of the St. Louis Cardinals is interview by Jim Hayes of Bally Sports.

Regional Sports Could Give Streaming an Edge Over Cable, But it’s a Risky Bet

By Rachyl Jones
Jalen Mills films himself on the field.

All NFL Teams Are on TikTok But Some Franchise Accounts Rise Above the Rest

By Rachyl Jones
Tom Brady smiles into the distance in front of a blue backdrop.

Why Fox Sports Thinks Tom Brady is Worth $375 Million as an NFL Analyst

By Rachyl Jones
Krishna Subramanian smiles into the camera.

The Super Bowl is an Enormous Opportunity for Social Media Creators

By Rachyl Jones
A cameraman stands behind a camera displaying the "Sunday Night Football" logo.

King Football Dominates the Top 100 List of Most Watched Programs in 2022

By Rachyl Jones
A close-up of Football owner Dan Snyder dressed in a red and yellow jacket and black baseball cap.

The NFL and Washington Commanders Are Sued by DC’s Attorney General Over Their Toxic Workplace Investigation

By Courtney Vinopal
Jennifer Lopez performs with her daughter Emme Maribel Muñiz

Apple Will Be the New Title Sponsor of Super Bowl Halftime Show, Ending Pepsi’s 10-Year Run

By Sissi Cao
Oakland Raiders v Denver Broncos

NFL Sunday Ticket is the Crown Jewel of the Streaming Wars, and Tim Cook Wants It

By Observer Staff
Marvel Fox NFT

The Hidden Value Hollywood Hopes to Unlock With NFTs

By Brandon Katz
Disney ESPN+ Peacock WWE

Live Sports Exploded Onto Streaming, But Which Platform Is Winning?

By Brandon Katz
Netflix NFL Home Team Sean Payton

Netflix’s NFL-Inspired ‘Home Team’ Has Found Its Cast Around Kevin James

By Brandon Katz
Netflix vs Paramount+

Paramount+ Mobilizes Against Netflix, But Can It Compete?

By Brandon Katz
NFL TV Ratings Revenue ESPN NBC CBS Fox Disney

NFL Doubles Its Asking Price on New TV Deals Even as Ratings Drop

By Brandon Katz
NFL Tv Ratings Super Bowl Broadcast TV Deal

NFL TV Ratings Tank as League Aims to Sign $100B Deal by March

By Brandon Katz
Super Bowl TV Ratings 2021 NFL

The Super Bowl Ratings Hint at Larger Changes for the NFL Moving Forward

By Brandon Katz
Super Bowl Trailers 2021 Movie TV trailers

Watch Every Movie and TV Trailer That Dropped During the Super Bowl

By Brandon Katz
NFL TV Ratings

The $100 Billion Future of NFL on TV Is in Flux

By Brandon Katz
Disney Investor Day 2020 Marvel Star Wars Box Office Disney+

4 Questions We Need Answered at Disney’s Investor Day

By Brandon Katz
NFL
Sponsored

Where to Bet on the NFL Legally—States and Bookies

By Observer Content Studio
NBA Finals Ratings LeBron James Los Angeles Lakers

NBA Finals Ratings Tank to Historic Lows in Upended Pandemic Season

By Brandon Katz
NFL TV Ratings Explained

Billions of Dollars Are at Stake as the NFL Returns With Mixed TV Ratings

By Brandon Katz
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